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Summary
The Growth & Creative Rotational Program’s mission is to accelerate the professional growth and development of Early Career professionals through exposure to a multitude of assignments, apprenticeship style learning, and accelerated responsibility. We are looking for driven, tenacious, and pragmatic team members who have the desire and potential to grow into a significant contributor within the Creative and Growth domains.
This program will offer employees the opportunity to explore areas such as: Influencer & Partnerships, Social Media, Performance Marketing, Analytics, and Creative Briefing & Project Management. After approximately 2 years, team members will be placed in a more specialized role based on performance, strengths, business needs, and interests demonstrated over the previous years.
Success in this program will be achieved by approaching work with the following characteristics:
- Making High Quality Work: Learning how to organize, prioritize, and check work for efficiency, accuracy, and proper formatting
- Getting Things Done: Exhibits sense of urgency & follow through in assigned tasks; proactively communicates status updates of tasks
- Possessing Good Judgment: Demonstrates upward trajectory in thinking through steps of work thoroughly and logically.
- Being A Good Learner: Receives feedback well and incorporates it to improve
What You’ll Do…
- Influencer, Media, and Partnerships Management: Coordinate and analyze our monthly influencer program, media buying program and brand partnership opportunities. This includes sourcing & vetting new opportunities, and reviewing and approving content.
- Performance Marketing & Analytics: Build, proof and analyze campaigns across all Book of the Month channels, launch new channels as requested and complete ad hoc analysis.
- Creative Briefing and Production Management: Manage the creative workflow end-to-end including developing briefs for internal and external team members, setting up projects, assessing incoming creative requests, assigning tasks, and tracking dependencies and deliverables.
- Social Media: Lead community engagement across channels, reshare standout UGC and influencer content, own the social media editorial calendar, and present performance reports.
- Member Experience Analytics: Create, update, and report on LTV models and rejoins, execute and analyze price tests and price increases, and report on rejoin performance and propose offer and channel updates.
- Allurial Growth: Allurial is our Romantasy subscription business. Build, proof, and report on paid campaigns across channels, design and distribute surveys, manage posts across social channels, and coordinate the influencer program.
What You Should Have…
- Strong work ethic; ability to learn quickly, exercising grit and perseverance when taking on new challenges, and applying feedback.
- Excellent time management and organizational skills
- High attention to detail and accuracy even in a dynamic and fast-paced environment.
- Strong prioritization skills that allow you to keep projects on track
- Creative intuition with the drive to constantly ideate, research, and pitch ideas for how to optimize performance and processes.
- Exceptional taste and a good sense for what types of content or aesthetic would work for Book of the Month acquisition.
- Ability to do math and conduct data analysis
- Excellent communication and interpersonal skills, with the ability to interface comfortably with people at all levels
- You’re interested in eCommerce, Direct to Consumer, and/or the book business.
Salary Range: $66,300 - $90,000
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